Market Segmentation

Unlocking the Potential: A Sustainable Tourism Development Plan for Avon Valley, Perth

This comprehensive report focuses on the tourism development in Avon Valley, Perth, with a goal to present a sustainable plan to the Board of Experience Perth. The report encompasses an analysis of the destination’s background, the existing situation, market trends, and future opportunities. Avon Valley, known for its picturesque beauty, offers a range of attractions, … Read more

A Case Study of Wall’s Ice Cream, Malaysia

This comprehensive marketing plan serves as a case study focused on Wall’s Ice Cream, a prominent brand in Malaysia’s ice cream industry. The plan offers a detailed examination of Wall’s marketing strategies, emphasizing its market presence, target audience, and tactics for sustaining and expanding its market share. The case study delves into the unique challenges … Read more